Serpentine Café

Designed for Benugo at the Serpentine Café in Hyde Park, this six-week Christmas installation transformed the kiosk throughout one of the park’s busiest periods of the year.

Taking inspiration from its Royal Parks setting, we used British foliage, layered with seasonal berries and entwined with warm white fairy lights. A bespoke oversized velvet bow formed the centrepiece, giving the kiosk a strong festive identity while still feeling in keeping with its surroundings.

Positioned in Hyde Park during the Christmas and Winter Wonderland period, the installation was seen by a huge volume of visitors and helped create a strong seasonal focal point for the café, contributing to a significant increase in customers over the period.