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Brand Activations and Experiential Installations

Immersive brand activations and large-scale installations, shaped from first idea through to final handover.

CONCEPT · FABRICATION · INSTALL

Ideas that move beyond the page.

We design and deliver immersive brand experiences that bring an idea to life in a physical space. From temporary pop-ups and product launches to large-scale installations, creative direction, technical development, fabrication and on-site delivery are handled as one connected process.

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Brand activations & pop-ups

Immersive brand worlds for launches and campaigns. From a Covent Garden pop-up to a flagship retail takeover, built to draw a crowd and a camera. Pop-up shop design and pop-up fabrication resolved together, so the finished build matches the visual that sold the idea.

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Large-scale installations

Statement pieces and full-space installations engineered for scale, safety and repeated use, including touring builds that travel and reinstall.

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End-to-end delivery

Concept, production, logistics and on-site install managed by one team. So a complex moment lands without you coordinating suppliers.

THE EXPERIENCE COMES FIRST

A brand idea, made physical.

Not decoration added at the end. The space, object, planting, structure and movement are developed as one experience.

We translate a campaign or creative idea into something people can walk into, gather around, photograph and remember, without losing the intent that made the idea strong in the first place. That is the difference between a brand activation build that holds its creative and one that quietly loses it somewhere between the deck and the site.

Oatly Colicci Courts- Hyde Park Free Matcha - Luby Hart Design

ONE CONNECTED STUDIO

One idea. 
Fully resolved.

The strongest activations retain the original creative intent all the way through production. We develop the visual language and the practical solution together, so the finished experience feels as considered up close as it does from across the street.

Shape the idea

Creative direction, audience, setting and the moment the work needs to create.

Resolve the detail

Materials, construction, technical drawings, prototyping and production planning.

Deliver the experience

Fabrication, logistics, installation, finishing and removal or reinstatement.

MADE FOR REAL SITES

Designed for live environments.

The visible moment is only half the job. We resolve how the installation arrives, fits, moves, installs and performs in the space before anything reaches site.

Dimensions, routes, loading, breakdown and transport planned around the realities of the venue.

Access & Logistics 

Installation sequencing designed around trading hours, overnight access and tight site programmes.

Out-of-hours install

Where required, builds can be designed to travel, break down, reinstall and work across multiple sites.

Touring & reuse

We work alongside venue teams, contractors, agencies and suppliers to keep delivery clear and controlled.

Site coordination

HOW WE COLLABORATE

Built to work with your team. 

We can lead the whole project, or become the specialist part of a wider creative team.

We work directly with brands and hospitality groups, or as a creative and delivery partner to designers, architects and fit-out teams. For agencies, that usually means acting as the activation install partner: you hold the client relationship and the creative, we resolve the build, the compliance and the site.

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EXPERIENCES & INSTALLATIONS

Selected brand activation projects

VIEW ALL PROJECTS

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COLICCI

Courts Café, Hyde Park

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FARMACY

Covent Garden, Piazza

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MARC JACOBS 

Daisy Wild, Covent Garden

FREQUENTLY ASKED QUESTIONS

Before we begin.

A few useful details before commissioning an activation or installation.

HAVE A MOMENT IN MIND? 

Start with the idea.
We’ll work out how to deliver it.

Share the brief, the space or the first spark of an idea. We can pick it up from there.

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© 2026 All Rights Reserved, Luby Hart Design Ltd, Registered in England & Wales No. 16379983

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